Toyota and Maruti Suzuki partnership will take a step forward with the launch of rebadged Toyota Ciaz sedan car. The rebadged version will join the likes of Urban Cruiser (Vitara Brezza) and Glanza (Baleno) which are the products evolved from the joint venture of the two Japanese car manufacturers.
Toyota Yaris car production is already halted with muted demand and the Japanese automaker is missing a car in the segment. Now to fill the gap Maruti Suzuki Ciaz will be rebadged with Toyota brand name and will be launched with few upgrades.
Previously Toyota Motors has tasted success with the rebranded version of compact SUV Maruti Suzuki Brezza in the name of Urban Cruiser and Maruti Baleno hatchback in the name of Glanza.
The upcoming Toyota sedan car will compete with the liked Honda City, Skoda Rapid, Hyundai Verna and Maruti Ciaz.